identity design · apps and website

Suntan Group, an investment company, helped its clients with financial freedom and knowledge. With an aim to be the leading financial and investment service provider in India.

SUNTAN GROUP PVT. LTD

Finance

2019

the wolf of bombay

the big short

Suntan was named after the founder’s parents, Sunita & Tanaji. Following this ideology we sketched a monogram with straight & sharp edged initials to symbolise strength, power and pragmatism.

A red and blue colour combination that brings out a powerful, strong, loyal and a trustworthy identity.

followed the trend

For Suntan Group’s sister concern, we thought of keeping it simple. ‘Capital’ in grey against white ‘ST’ with an upward arrow in red marking growth. The prominent red arrow associating high stocks subliminally induces the client to invest here.

Straight and Striking

A red and blue colour combination that brings out a powerful, strong, loyal and a trustworthy identity.